Global media group Havas ends 2025 with organic growth of 3.1%. This turned out to be 2.5–3.0% higher than their own forecast. Net sales amounted to 2.7 billion euros.
Adjusted earnings before interest and taxes (EBIT) amounted to 358 million euros, representing a difference of 12.9%. Net profit amounted to 210 million euros, 11.1% higher than last year's results.
In Havas' business structure, media brings 38% of global revenue, creative – 40%, healthcare media – 22%. The number of personnel remains the same as last year.
During 2025, Havas acquired controlling interest in 11 dealerships, achieving its target of acquiring between five and 10 controlling interests during the year. Most M&A transactions are concentrated in Europe, Australia and North America. The Group has also built strategic partnerships with key industry leaders to drive innovation and expand its capabilities.
Havas CEO Yannick Bollore said 2025 is a period of transition for the company and its first year as a public company. The team achieved its financial goals and also drove the implementation of its global strategy and AI platform Converged.AI.
According to him, Havas is betting on a model in which artificial intelligence enhances human creativity instead of replacing it, while expanding its international presence through strategic acquisitions. The company is committed to helping brands increase their appeal and lifetime value by accelerating the development of employee AI capabilities and scaling digital tools, including the global AVA portal.
For 2026, Havas forecasts organic growth in the range of 2-3% and EBIT margins rising to 13.2-13.5% while maintaining its dividend policy of a payout ratio of around 40%.
Previously it was reported that Horizon Global, a joint venture between the American media company Horizon Media and the French company Havas, established to attract global customers, is gradually emerging from the shadows and starting to actively participate in international bidding. The company targets clients with a strong US presence and global ambitions, providing an alternative to dominant players WPP, Omnicom and Publicis.
